Website for a real estate developer in Łódź

Our implementation

Website connected to CMS to easily manage content for a developer.

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Strategy

Design

SEO&SEM

Programming

Strategy and Market Research:

market potential research and target group defining
competition and trend analysis
defining the benefits of the investment and location
selecting tools and channels
researching the potential of most searched phrases in a given location and connected topics
content marketing strategy
SEO and SEM strategy preparation

Preparation for SEO and SEM:

developing a hierarchy of headings on the website
description strategy for meta title and meta description and ALT
planning the services structure in order to optimize the bounce rate
friendly url, i.e. making sure the link addresses are affable
preparing service based on the subpage design and apartment cards in order to increase user engagement

www programming based on modules:

main page search engine
3D search engine
building, floor, apartment selection
interactive contact form
programming the CMS for content management
updates
interactive location
module about the investor
individualized apartment card under a unique link
form module within the apartment card, which allows instant identification of the premise the customer inquired about
GDPR website compliance
auto-response sent to every user who inquired via contact form
VR
why it’s worth it
statistics module

Content:

uploading copy prepared based on the content marketing strategy and in accordance with SEO rules
filling in all the meta title descriptions and meta description as well as ALT
choosing and uploading photos and graphics
uploading 3D views of the investment to the visual search engine
connecting with profiles on Social Media

Launch:

installation of the service on the appropriate server
DNS configuration and launching the website under the proper domain
adding and configuring analytical tools such as: Google Analytics, Google Tag manager, Pixel, Google Search Console, Yandex Metrica, Albarcos, Insight Tag

Testing and optimization

conducting several speed tests in order to achieve the shortest loading time (below 3,8 seconds)
testing the website with tools such as pagespeed, testmysite, withgoogle, gtmetrix, webpagetest, seoptimeter and making necessary optimizations
testing the CMS for proper usability on website
testing the website on selected mobile devices
register the site with Google for indexation
user traffic analysis for further optimization of the website

How can we help?

Find out

Comprehensive real estate marketing

Comprehensive investor service

Trainings

Got questions? We have the answers!

Write us using the contact form and a proper specialist with get in touch with you within a business day.

Sosnowy Zakątek

Następna realizacja

Real Development

Poprzednia realizacja

Website for a real estate developer in Łódź

Strategy

Design

SEO&SEM

Programming

Content

Launch

Optimalization

Strategy and Market Research:

Design:

Preparation for SEO and SEM:

www programming based on modules:

Content:

Launch:

Testing and optimization

How can we help?

Comprehensive real estate marketing

Comprehensive investor service

Trainings

Got questions? We have the answers!

Offer

The Platform